Orchestra enables your marketing and location analytics to empower each other. Answer visitors’ needs or anticipate it with new services and experiences.
Orchestra is the way to reach the customers at the right time with a relevant mobile in-store experience.
Similar to website analytics, location analytics tell you how people browse your physical space. So that you can spot opportunities, forsee problems and make better decisions.
Orchestra also integrates with internal systems, such as CRM and PoS. And combines them into clear analytics on your visitors, including those who don’t connect to WiFi.
Your venue is capable of providing valuable information such as location, movement, status, etc. These are bits of data that without manual input can inform connected processes in real time.
Orchestra IoT tool let you create automated workflows by wiring together devices, APIs and online services. So IF something happens THEN machines know what to do.
Name, age, gender, origin, email, social network
Visit Frequency & Duration
Engagement over time
Free WiFi with social log-in
Customer Identification & Welcoming
Staff Push Notification
In app Notification (coupons, promotions, vouchers)
Product communication (Images, Videos,
Ratings & Reviews)
Captive portal and landing page customization
In-store Digital Screen Automation
Total visits time-line
New vs. repeated visits
Store front walk-bys
Street-to-store conversion rate
Peak & off-peak hours
Real-time location status
Average dwell time per area
Influence (traffic, weather ond cross-location analytics)
Machines, devices & hardware
Locations & geo-fences
Visitors, customers & employees
Drag&drop visual wiring (If-then-else)
Alerts & message notifications
Status & condition check
Rule definition & workflow creation